Bruce Reinstein

Partner

"My mindset has not wavered over the years whether founding and operating restaurant chains or supporting operators, manufacturers, and others in the foodservice industry. Different is better than better. You are only as good as what you do next and understanding how you differentiate will guide you towards future success. My focus is to promote collaboration amongst smart, enthusiastic industry leaders and facilitate strategies that will support these leaders to continue to get over the next hurdles they face."

-Bruce Reinstein

Bruce is a partner at Kinetic12 and brings more than 30 years of experience as a results-driven executive in the hospitality industry as a chain operator, consultant, and speaker.

Bruce’s leadership experience in developing, growing, and differentiating multi-unit restaurant brands, concept operations, menu development, supply chain, and building strong partnerships strengthens Kinetic12’s knowledge and problem-solving consulting offerings.

Bruce is dedicated to systems development and implementation with an emphasis on value that stems from differentiation. He has had great success working with brand leaders and their teams on customized solutions to opportunities before they become problems. His hands-on approach to finding opportunities is to understand a team’s culture and break down walls that are impeding growth and causing decreased revenue and rising costs.

Prior to joining Kinetic12, Bruce was the President of Consolidated Concepts where he worked on customized solutions for 200 emerging & national chains. Prior to that he was the co-founder and president of Fresh City, a 2002 Hot Concepts Award Winner.

Bruce is a guest speaker at chain operator franchise conferences as well as an author of “Secrets to ongoing success”.

Bruce has a bachelor’s degree from the School of Hospitality Administration at Cornell University.