management consulting. collaborative forums.
insight reports.

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Who We Are

Welcome to Kinetic12. We are a management consulting firm focused on two goals: to help food organizations transform their business and to foster improved collaboration between food industry partners.

As consultants dedicated to the foodservice, grocery, and convenience store industries, we work with manufacturers, distributors, operators, and retailers to pinpoint opportunities, optimize their sales & marketing strategies, better collaborate with strategic trading partners, and build actionable solutions that deliver real results. We partner with leading industry associations to build best practices & tools as well as assist private equity and technology companies looking to grow their businesses in the food industry.

Through our collaboration programs, we work as catalysts of business transformation by hosting nine operator-supplier collaboration forums each year and generating custom insight reports by tapping into our 200-member operator group. These forums create an environment for you to have better, more meaningful one-on-one conversations with some of the largest and most rapidly growing operators and suppliers in the industry. While our insight reports outline the key priorities and challenges most critical to both chain and C-store operators so you can tailor your business strategy to their needs, sell more effectively, and accelerate your sales performance.

Whether you are looking for personalized consulting, a partner in defining and executing your longer-range goals, or a forum environment to meet operators - we've got you covered.

We're here to tackle your biggest problems and provide actionable insights and solutions to accelerate your growth. Welcome to the kinetic energy of success—welcome to Kinetic12.

CONSULTING CLIENT WORK

COLLABORATION PROGRAMS

ARTICLES

WHAT WE DO

Consulting: Sales, Marketing & Business Strategy

With years of experience working with all players in foodservice, our approach is detailed with a focus on execution. We understand what works in the food industry and will engage your team throughout implementation, enabling you to achieve results today that will carry into the future.

MANUFACTURER CONSULTING

DISTRIBUTION CONSULTING

OPERATOR CONSULTING

PRIVATE EQUITY CONSULTING

Collaborative Forums, Roundtables & Insights

We host 9 forums throughout the year throughout the country focused on bringing operators and suppliers together to collaborate better and provide up-to-date insight reports on the top business issues and opportunities operators are facing today.

EMERGENCE CHAIN RESTAURANT

COLLABORATIVE INNOVATION FOODSERVICE

EMERGENCE CONVENIENCE FOODSERVICE

Foodservice Sales Accelerator is a modular tool kit intended to improve the effectiveness of your sales team

This tool kit is based on a proven approach designed around best practices developed by Kinetic12

Why Invest in Sales Accelerator?

TIME TO RE-ENGAGE: Sales must re-engage in a more strategic way. For the last several years they have been unable to fully interact with existing and potential new accounts because of extreme operational challenges.
RAISE THE BAR ON YOUR GTM APPROACH: Integrate best practices into your sales approach + raise the bar on your team’s skill set & effectiveness.
FOCUS ON SOLUTIONS: Operators want suppliers to focus on solving their problems. Focus your team on understanding how their current and future business needs intersect with your company’s strengths to be a true valued partner.

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The ideal tool to understand and connect with emerging & growth chains. Emergence is two things, 1) quarterly insight reports on all aspects of how emerging & growth chains are managing and investing in their operations, and 2) quarterly regional chain connection roundtables.

RELEVANT OPERATORS: 140+ relevant emerging & growth chain leaders.
CONNECTION OPPORTUNITIES: Live quarterly roundtables with operators.
FRESH INSIGHT: Quarterly reports based on current insights from senior level operator interviews and surveys.

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Emergence® Chain Group

This group consists of senior level managers, each who have committed to provide data and insight to Kinetic12 through interviews and surveys.

Q1 2024 – Atlanta | February 27th – 28th

Q1 2024 - Charlotte | April 30th – May 1st

Q2 2024 – Denver | May 29th – 30th

Q3 2024 – Chicago | September 10th – 11th

Q4 2024 – Dallas | December 3rd – 4th

Operator-Supplier collaboration is the new frontier in developing truly great foodservice innovation. Whether it’s menu innovation, packaging innovation or improving the efficiency of kitchen prep, working together leads to bigger and better ideas.

Join this annual forum and interact with 20+ influential chains, and suppliers, to accelerate your collaborative innovation success.

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Join 2024 Foodservice Collaborative Innovation

Chicago | June 11th – 12th, 2024

Chicago | October 2nd – 3rd, 2024

Join Kinetic12 for our annual Operator-Supplier Forums, a dynamic series of events designed to foster collaboration around relevant trends and growth opportunities shaping the dynamic Convenience Store (C-store) Foodservice market.

COLLABORATE: Engage in a unique opportunity where convenience store chains and Foodservice suppliers come together to share insights and identify actionable strategies to capitalize on the tremendous growth in the convenience store foodservice market in an intimate operator-supplier conference. Through interactive workshops, panel discussions, and one-on-one sessions, you’ll gain valuable insights and collaborate with other industry leaders to understand and discuss many of the biggest issues we’re facing today. Plus, we’ll keep you updated on the latest trends that Kinetic12 is monitoring.
ACCELERATE GROWTH: Consumer demand for quick and convenient on-the-go foodservice options has never been higher. Through our convenience store Emergence program, we connect convenience store chains and suppliers, facilitating mutual growth by promoting industry best practices and building strong relationships both in group learning settings, and one-on-one opportunities.
STAY AHEAD OF THE TRENDS: Bi-annual reports give you the latest insights on convenience store foodservice from the movers and shakers in convenience store leadership, so you can tailor your business strategy, learn from peers, and come away with actionable insights to fuel your business growth.

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